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Keeping Channel Partners Engaged and Successfully Selling Your Products
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Keeping Channel Partners Engaged and Successfully Selling Your Products

We talk a lot about channel partnerships, because we believe they’re wildly underserved by many technology companies.

David Marsh's avatar
David Marsh
Jul 12, 2024
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Keeping Channel Partners Engaged and Successfully Selling Your Products
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Channel partnerships are a critical driver of business growth and competitive advantage. Here are a few industry statistics to paint a picture of the impact these partnerships can have on your business:

  • Deals close 46% faster when a partner is involved.

  • Deals are 53% more likely to close when a partner is involved.

  • Deals with partners have a 40% higher ave…

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